Howard Stern has signed a new contract with Sirius/XM to continue to produce and host The Howard Stern Show for the next five years and help develop the satellite operators move into video streaming, the company announced Tuesday.
In a 12-year licensing deal with Stern’s production company, SiriusXM also will develop a new video streaming app that will draw heavily from his career archives of performances and shows. Details of its video plans, which include streaming of The Howard Stern Show, will be announced at a future date, SiriusXM said.
Stern launched his two satellite channels, Howard 100 and Howard 101 after leaving terrestrial radio in 2006. Stern’s daily show will continue in its current format, broadcast live for four hours in the morning with replays available online.
Stern has claimed to have had more than one tempting offer over the past year, should he decide to leave the satcaster. He seemed to be open for anything including Apple, Google, Pandora or Spotify, anything except podcasting.
“If you want to be in radio, forget a podcast,” Stern told his audience earlier this year. “Podcasts are for losers.”
As for Sirius/XM, “I happen to think that its best days are ahead,” Stern said in a statement. “So, if you are not listening to SiriusXM and The Howard Stern Show, then you are really more like a zombie, a rotting corpse monster, living half a life, deadened and blackened inside. It’s as if you were still watching black and white television while shopping in actual stores on your way to the post office to fax a memo.”