Radio Express, a supplier of entertainment programming to radio outside the U.S., inks a deal to market and sell jacapps branded radio station mobile apps to radio stations around the globe. This expands an agreement that Radio Express signed with jacapps in June to market and sell the all new V4 platform to radio stations across Latin America and Africa.
Through jacapps’ customized station app and content management system, the V4 platform puts stations in control of their app, their brand and their content. Stations can showcase their best content and enable their listeners to read and post audio, video and photos directly from the app to stations’ Facebook, Twitter and Instagram feeds, bringing station events to mobile devices.
Radio Express President/CEO Barbara Rounds said, “Radio Express’ global network of established relationships with radio stations across six continents, paired with jacapps’ customizable apps developed especially for radio stations, will enable stations around the world to affordably have their own branded station apps that engage their listeners and differentiate themselves with audiences. It also frees them from any ties to aggregated apps, where their brand is lost in a sea of stations– and it puts them front and center with their listeners in a meaningful way that maximizes the tremendous social engagement of radio.”
jacapps President Paul Jacobs added, “Radio Express hit the ground running, and has kept our development team busy. There is pent-up demand for quality mobile applications worldwide, and the combination of our app platform and Radio Express’ reputation and relationships makes this decision to expand our relationship a no-brainer.”