PodcastOne has added syndicated radio morning man Eddie “Piolìn” Sotelo‘s “El Show De Piolìn” to it’s daily podcast lineup. The deal gives PodcastOne exclusive rights to advertising sales and distribution of the podcast and will be the first Spanish language show offered by the company.
PodcastOne Chairman and CEO Norm Pattiz said, “It’s very exciting to be entering the high-demand Hispanic marketplace with one of the most popular personalities in Spanish entertainment. Piolìn leads the way in his field with a massive, loyal audience. Building off of PodcastOne’s proven history of results, this opens an additional demographic reach for new and existing advertisers across our digital platform.”
Sotelo said, “I am thrilled and honored to be part of PodcastOne’s first venture into Spanish-language podcasting. I am incredibly excited to make El Show De Piolìn available to listeners on demand through our new podcasts on PodcastOne. It will strengthen my connection with listeners and give them another way to access the show whenever they want to listen. I know how much it will mean to the industry that Norm Pattiz and Kit Gray chose our show to be a part of the forward-thinking, trailblazing platform they have created.”
“El Show De Piolìn” which made it’s return last week to broadcast radio on more than 40 affiliates, is syndicated by Alliance Radio Networks.