Cumulus Media syndicated radio talk show host Michael Savage has re-upped his contract with Cumulus’ syndicator Westwood One. Under the new deal, Savage also will look to grow his audience with a new “unprotected talk” format that will go beyond politics to cover topics including health, science, religion and culture.
To kick off his new retooled show, Savage is also offering a $100,000 scholarship fund for conservative college students, with five winners of an essay contest that began January 15th called, “What Does It Mean to Be an American?.” The contest will grant two-year awards each year, totaling $10,000.
Savage said, “I am uniquely positioned to discuss a wide range of topics while maintaining an authentic, unapologetic voice because of my academic background. While others focus on Obamacare, I discuss health issues. I’m not shying away from politics and I’m not running for office like others in the media. Cumulus has allowed me to expand my reach, but my goal has remained the same – to deliver the best, most comprehensive commentary on radio and ‘edutain’ the world in the process. With my new scholarship fund I can now help inspire the next generation by encouraging education and conservative values.”
Cumulus EVP/Content and Programming John Dickey added, “We are thrilled to continue this long-standing relationship with Michael and look forward to the continued success of the show. Michael has maintained his position as not just a trusted voice in radio, but as a cultural icon.”