Veteran Radio executive Steve Humphries’ (Steve Rivers) Earthworks Entertainment, has announced an agreement with Hit Parade Radio to launch a 24/7 Oldies Radio Network featuring legendary talent Larry Lujack. Earthworks Entertainment is making an equity investment in the product and will be responsible for the operation and launch of the concept scheduled for a September 2009 start. Humphries will join fellow radio veteran John Rook in the development of the syndicated radio network. “I can’t be happier than to work again with my long time friend John Rook in the development of the Oldies Network,” said Humphries. Hit Radio President Rook and Humphries (then Steve Rivers) worked together at KROY in Sacramento in the late 1970’s prior to Humphries joining the General Cinema radio group as the National Program Director. Regarding the venture Rook said, “The oldies format will feature the legendary Larry Lujack in prime time morning drive who worked with me at WLS and WCFL in Chicago and will be based out of the DFW Metroplex, with offices and studios located there.” Earthworks Entertainment is negotiating an affiliate relations and sales agreement with a yet to be named radio network group to distribute Hit Parade Radio and will announce additional talent signings in the near future.
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