McVay Media has launched a new syndication company, order debuting with a 50th Anniversary of Motown special as part of a joint venture with Impact Radio Networks. The new company launches at a time when many believe that syndicated programming may be finding new opportunities. “My experience with Delilah, when she launched, and my continuing experience with the brilliant John Tesh, screams that expenses can be controlled without hurting the product.” said President Mike McVay. McVay and Impact will unveil three more Motown specials for Summer 2009 in conjunction with ABC. McVay Media also has four other long form daypart programs that will be announced soon, under the umbrella of McVay Syndication.
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