radar 102
Dial Global Networks Stay on Top of RADAR 102
Four of the top five 25-54, 18-49 and Women 25-54 targeted networks belong to Dial Global according to Arbitron’s just released radio ratings report. Among 25-54 year olds, Dial Global’s Contemporary network averages an audience of more than 3.9 million. Dial Global’s Complete FM network reaches an average audience of 4.12 million 18-49 year olds.
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RADAR Report Shows Network Radio Growth
Data from Arbitron’s RADAR 102 National Radio Listening Report is revealing that as a result of expanded electronic measurement, radio’s total reach is larger than in previous surveys. According to the latest release, radio reaches more than 235 million persons age 12 and older over the course of a typical week. Listening to RADAR [...]
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Radio Business Report
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