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Emmis Launches Streaming Platform

10 June 2009 406 views No Comment

Emmis Communications has announced the formation of a strategic alliance with StreamTheWorld, the radio industry’s premier streaming technology and services company, and Ando Media, the industry standard for real-time audience measurement and ad management solutions, to put all Emmis radio stations on a new, high-quality streaming platform.  Emmis’ WQHT (Hot 97), one of the country’s preeminent radio brands, has begun streaming for the first time. In the coming weeks, other Emmis radio stations that have been streaming will migrate to the new, higher quality platform: WRXP-FM, WLUP-FM, WKQX-FM (June 18th); KSHE-FM, KIHT-FM, KFTK-FM, KPNT-FM (June 19th); WFNI-AM, WIBC-FM, WLHK-FM, WYXB-FM (June 22nd); and KLBJ-AM, KDHT-FM, KLBJ-FM, KROX-FM, KBPA-FM (June 24th). “Emmis has long been a leading innovator in the digital space,” said Greg Loewen, Senior Vice President and Chief Strategy Officer for Emmis. “This partnership reflects our enhanced commitment to driving growth in the rapidly growing digital audio sector. Ando Media and StreamTheWorld’s industry-leading platforms will allow us to provide our audiences with an outstanding listening experience and our advertisers with an enhanced degree of service and accountability.”

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